Websites: And why your business should get one.
Unless you’ve been living in a hut in the woods for the past 30 years, you’ll be pretty aware of the Internet, and even if you’re not that technical, you probably have a pretty good grasp of what a website is. But as a business, even the smallest one, it’s worth considering getting a website. Here’s our breakdown of websites: and why your business should have one.
We do hear if pretty often; “it’s not worth me getting a website” or “my customer base doesn’t use the Internet”. We’re not doubting for a second that you know all about your business, but having a website, even just a very small, simple one, can open doors.
A website gives you a professional online presence that can help you build credibility and trust with potential customers. It also makes it easier for people to find you online, which can lead to increased sales and revenue. A website is a great way to introduce your business to the world and let people know what you do. It can also help you build trust and credibility with potential customers.
“But I’m not technical…”
Having a website doesn’t mean you have to become a guru – you don’t even have to have a contact email or contact form if you don’t want, we know some people prefer just having a chat on the phone! But having a web page gives you a presence online, and a tool to be able to use to direct potential customers to where all your information is available all in once place.
Maybe you’re a builder and want to show some examples of your work, or a cleaning company and want to have a price list displayed.
A website can help you provide better customer service by making it easy for customers to contact you, or even better, help themselves to the information they’re looking for so you can work, rather than answering the same questions over and over!
A website can help you provide better customer service by making it easy for customers to contact you with questions or concerns.
You can also use your website to provide self-service support, such as FAQs and knowledgebase articles.
What if I’m after something a bit fancy?
Maybe you’re ready to take the plunge in pushing your business online. Maybe the next step is a larger website, or even selling online. A website can help you reach a wider audience with your marketing messages. You can use your website to promote your products or services. A website can help you increase sales and revenue by making it easy for customers to buy your products or services online. You can also use your website to offer discounts and promotions, and track your sales performance as well as linking in with your social media.
Finding new customers…
A website can help you generate leads by providing visitors with an easy way to contact you or sign up for your email list. You can then use these leads to nurture relationships with potential customers and eventually convert them into paying customers.